CCR

 My commercial challenges conventions by showing what a commercial can be and how a blog can help the process of it. It represents social groups by bringing to light athletes or athletic things in general. My commercial engages with audiences by relating to athletes or people who want to start doing athletic stuff like sports for example. My production skills developed because all through the journey of the project, I would get a better understanding of how to produce something correctly. I needed technology to be able to film my commercial so that is a way technology played a role in my project. 


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